Case studies
Shopify brands we've redesigned, optimized, and scaled.
Trusted by growing Shopify brands across multiple industries — luxury, fashion, beauty, jewelry, pets, lifestyle, sports, and accessories.
Luxury & Watches
Cincinnati Watch Co.
cincinnatiwatch.com
Challenge
Heritage brand needed a storefront that matched its craftsmanship.
Strategy
Premium PDP storytelling, refined typography system, trust modules above the fold.
Work completed
- Storefront redesign
- PDP rebuild
- Mobile UX polish
- Speed optimization
Impact
- Cleaner brand presentation
- Stronger PDP engagement
- Faster mobile load times
Luxury & Watches
Havu Watches
www.havuwatches.com
Challenge
Generic theme diluted the premium positioning.
Strategy
Custom theme work, refined product galleries, conversion-focused cart.
Work completed
- Custom theme styling
- Gallery + zoom UX
- Cart drawer rebuild
Impact
- Elevated premium feel
- Smoother purchase flow
- Lower drop-off at cart
Luxury & Watches
Jowissa
www.jowissa.com
Challenge
International audience needed trust + clarity across categories.
Strategy
Collection page architecture, filtering UX, trust-building copy.
Work completed
- Collection IA
- Filter UX
- Trust & guarantee modules
Impact
- Faster discovery
- Clearer category storytelling
- Improved international UX
Luxury & Watches
Vaer Watches
www.vaerwatches.com
Challenge
Robust catalog needed a tighter, more conversion-driven flow.
Strategy
PDP optimization, cross-sell modules, refined CTA hierarchy.
Work completed
- PDP CRO
- Cross-sell engine
- CTA + button system
Impact
- Stronger AOV positioning
- Cleaner buyer path
- More guided discovery
Luxury & Watches
Dream Watches
dream-watches.com
Challenge
New brand needed a premium-looking foundation fast.
Strategy
Launch-ready storefront, brand system, baseline CRO.
Work completed
- Launch build
- Brand styling
- Foundational CRO
Impact
- Confident market entry
- Coherent visual identity
- Conversion-ready foundation
Fashion & Apparel
Inland Venice
inlandvenice.com
Challenge
Visual brand was strong, store didn't reflect it.
Strategy
Editorial homepage, lookbook structure, refined product cards.
Work completed
- Homepage rebuild
- Lookbook layout
- Product card system
Impact
- Editorial-grade feel
- Better browse experience
- Stronger brand recall
Fashion & Apparel
Lucy Paris
www.lucyparis.com
Challenge
Needed a refined storefront to support wholesale + DTC.
Strategy
Polished UI, navigation overhaul, mobile-first refinements.
Work completed
- Nav rebuild
- UI polish
- Mobile UX
Impact
- Clearer wholesale path
- Stronger DTC experience
- Smoother mobile journey
Fashion & Apparel
Should We Go
shouldwego.co
Challenge
Modern apparel brand needed a distinctive Shopify presence.
Strategy
Custom sections, motion accents, content-rich PDPs.
Work completed
- Custom sections
- PDP storytelling
- Performance pass
Impact
- Distinctive feel
- Higher content engagement
- Faster load
Fashion & Apparel
Eldima Fashion
www.eldimaafashion.com
Challenge
Catalog was growing; storefront needed structure.
Strategy
Collection architecture, filtering, refined visual rhythm.
Work completed
- Collection IA
- Filtering UX
- Visual system
Impact
- Cleaner browsing
- Better catalog scalability
- Stronger brand cohesion
Fashion & Apparel
FC Fashion
fcfashion.co
Challenge
Storefront needed sharper conversion mechanics.
Strategy
PDP modules, trust signals, cart + checkout polish.
Work completed
- PDP CRO
- Trust modules
- Cart UX
Impact
- Tighter buyer path
- Higher trust on PDP
- Smoother checkout
Fashion & Apparel
Swak Designs
www.swakdesigns.com
Challenge
Long-running brand needed a modern refresh.
Strategy
UI modernization, navigation, mobile rebuild.
Work completed
- UI refresh
- Nav overhaul
- Mobile rebuild
Impact
- Contemporary feel
- Cleaner journey
- Improved mobile UX
Fashion & Apparel
Eco Outfitters
eco-outfitters.com
Challenge
Sustainability story wasn't surfacing in the buying flow.
Strategy
Story modules on PDP, sustainability badges, education content.
Work completed
- PDP storytelling
- Sustainability modules
- Content sections
Impact
- Stronger brand differentiation
- Better story recall
- Trust-led PDP
Beauty & Cosmetics
Amir Al Ashes
www.amiralashes.com
Challenge
Beauty brand needed a richer PDP + retention foundation.
Strategy
PDP rebuild, bundle UX, email + SMS foundation.
Work completed
- PDP rebuild
- Bundles
- Retention foundation
Impact
- Higher PDP engagement
- More bundle attach
- Repeat-purchase ready
Beauty & Cosmetics
NCLA Beauty
nclabeauty.com
Challenge
Strong brand DNA needed sharper conversion architecture.
Strategy
Collection UX, PDP CRO, cart rebuild.
Work completed
- Collection UX
- PDP CRO
- Cart rebuild
Impact
- Cleaner discovery
- Higher PDP confidence
- Smoother cart flow
Beauty & Cosmetics
Z Palette
www.zpalette.com
Challenge
Iconic product line needed a more premium storefront.
Strategy
Premium UI pass, PDP storytelling, refined navigation.
Work completed
- UI premiumization
- PDP rebuild
- Nav refresh
Impact
- Stronger premium read
- Better storytelling
- Easier navigation
Beauty & Cosmetics
Emili V Professional
emilivprofessional.com
Challenge
Pro brand needed cleaner B2B-friendly UX.
Strategy
Account flow polish, PDP refinement, mobile-first redesign.
Work completed
- Account UX
- PDP polish
- Mobile rebuild
Impact
- Smoother pro buying
- Stronger PDP clarity
- Mobile-ready store
Beauty & Cosmetics
Beauté by Sade
beautebysade.net
Challenge
Indie beauty brand needed premium presentation.
Strategy
Editorial design, founder story, refined PDPs.
Work completed
- Editorial sections
- Brand story
- PDP polish
Impact
- Premium look
- Stronger founder connection
- Cleaner PDPs
Jewelry
Chic Sketch
chicsketch.com
Challenge
Custom product flow needed simplification.
Strategy
Guided customization UX, refined PDP, trust signals.
Work completed
- Customization UX
- PDP rebuild
- Trust modules
Impact
- Clearer customization
- Higher confidence
- Smoother order flow
Jewelry
MyVKK
myvkk.com
Challenge
Storefront needed sharper conversion architecture.
Strategy
PDP CRO, refined navigation, mobile-first polish.
Work completed
- PDP CRO
- Nav refresh
- Mobile polish
Impact
- Tighter buyer path
- Cleaner navigation
- Mobile-first feel
Jewelry
JNCY Jewelers
jncyjewelers.com
Challenge
Long catalog needed structure + premium feel.
Strategy
Collection IA, refined visual system, PDP polish.
Work completed
- Collection IA
- Visual system
- PDP refinement
Impact
- Easier browsing
- Premium feel
- Stronger PDP trust
Jewelry
Stephen Dweck
stephendweck.com
Challenge
Designer brand needed an editorial-grade storefront.
Strategy
Editorial sections, premium typography, refined PDPs.
Work completed
- Editorial layout
- Typography pass
- PDP polish
Impact
- Designer-grade feel
- Better story recall
- Premium PDP confidence
Pets
Fabu Dazzle Pets
www.fabudazzlepets.com
Challenge
Playful brand needed structure + conversion focus.
Strategy
Refined IA, PDP CRO, mobile-first polish.
Work completed
- IA rebuild
- PDP CRO
- Mobile UX
Impact
- Easier shopping
- Higher PDP clarity
- Stronger mobile flow
Pets
Baby Mall Online
babymallonline.com
Challenge
Large catalog needed faster discovery.
Strategy
Search + filter UX, collection IA, performance pass.
Work completed
- Search + filter
- Collection IA
- Performance
Impact
- Faster discovery
- Cleaner journeys
- Improved load times
Lifestyle
Hipimi
hipimi.com
Challenge
Lifestyle catalog needed cohesive brand presentation.
Strategy
Refined homepage, collection UX, PDP polish.
Work completed
- Homepage rebuild
- Collection UX
- PDP polish
Impact
- Cohesive brand feel
- Cleaner browsing
- Higher PDP confidence
Lifestyle
So Psyched
sopsyched.com
Challenge
Bold brand needed structure to support growth.
Strategy
Section system, refined IA, PDP CRO.
Work completed
- Section system
- IA
- PDP CRO
Impact
- Scalable structure
- Easier navigation
- Stronger PDP performance
Lifestyle
Belkazan
www.belkazan.com
Challenge
Refined product line needed elevated storefront.
Strategy
Premium UI, refined PDPs, mobile-first polish.
Work completed
- Premium UI pass
- PDP polish
- Mobile UX
Impact
- Elevated feel
- Smoother PDPs
- Better mobile experience
Lifestyle
Elysian Records
elysianrecords.com
Challenge
Music brand needed an immersive storefront.
Strategy
Custom hero, story sections, refined product flow.
Work completed
- Custom hero
- Story sections
- Product flow
Impact
- Immersive feel
- Stronger brand story
- Cleaner product flow
Lifestyle
Sandbanks Co
sandbanksco.com
Challenge
Coastal brand needed editorial-grade presence.
Strategy
Editorial sections, refined typography, PDP storytelling.
Work completed
- Editorial layout
- Typography
- PDP storytelling
Impact
- Editorial feel
- Stronger story recall
- Trust-led PDP
Lifestyle
Pyra Elements
www.pyraelements.com
Challenge
Premium brand needed refined storefront UX.
Strategy
UI premiumization, refined PDPs, mobile-first polish.
Work completed
- UI pass
- PDP polish
- Mobile UX
Impact
- Premium feel
- Stronger PDPs
- Cleaner mobile journey
Lifestyle
Korean Run Club
koreatownrunclub.com
Challenge
Community brand needed merch storefront with personality.
Strategy
Custom hero, drop-style PDPs, refined cart.
Work completed
- Custom hero
- Drop PDP
- Cart UX
Impact
- On-brand feel
- Drop-ready PDPs
- Smoother cart
Sports
Trade Sports
www.tradesports.co.uk
Challenge
Wide catalog needed faster, clearer discovery.
Strategy
Search + filter UX, collection IA, performance pass.
Work completed
- Search + filter
- Collection IA
- Performance
Impact
- Faster discovery
- Clearer category structure
- Better load times
Sports
SHQ1PE
www.shq1pe.com
Challenge
Performance brand needed sharper PDP + cart.
Strategy
PDP CRO, cart rebuild, mobile-first polish.
Work completed
- PDP CRO
- Cart rebuild
- Mobile UX
Impact
- Stronger PDP
- Smoother cart
- Mobile-ready experience
Accessories
Gaspar Gloves
gaspargloves.com
Challenge
Heritage product line needed refined storytelling.
Strategy
Editorial PDPs, brand story sections, trust modules.
Work completed
- Editorial PDP
- Brand story
- Trust modules
Impact
- Stronger story recall
- Higher PDP confidence
- Trust-led journey
Trusted by growing Shopify brands across multiple industries.
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